MONTREAL – Maple Leaf Sports and Entertainment could use its major league sports teams like the Toronto Maple Leafs to start up a regional sports channel and deliver hardcore sports fans to advertisers, industry observers said Monday. “This would be niche television,” said business professor Bruno Delorme, who teaches at Montreal’s Marianopolis college. “It delivers less affluence but a more targeted spectator.” Published reports that MLSE is planning a sports channel to broadcast Leafs games as well as NBA and major league soccer games could give it an entry into the competitive sports broadcasting market
